Quote of the Day


Vector illustration of speech bubbles“I am very fond of strawberries and cream, but I have found that for some strange reason, fish prefer worms. So when I went fishing, I didn’t think about what I wanted. I thought about what they wanted. I didn’t bait the hook with strawberries and cream. Rather, I dangled a worm or grasshopper in front of the fish.” ~Dale Carnegie

If you want to succeed in business then the customer should be at the centre of everything you do. Business is not about your needs and wants it’s about satisfying the customer’s needs and wants. Your likes and dislikes should have no bearing on your business as you are there to serve your customers. So it is only their likes and dislikes that matter. Focus on the customer; provide solutions to the customer’s problems; provide value for money and great customer service; and you will succeed.

© RJ Sutton and Mann Island Media Limited 2014. All Rights Reserved.


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